Geo-Fencing

Geo-Fencing

Maximize Your Marketing Impact by Combining the Effectiveness & Staying Power of Direct Mail With a Highly Targeted Mobile Ad Campaign.

What is Geo-Fencing?

A Geo-Fence is a virtual perimeter that you can draw around any location on a map and target customers that enter that location with ads served through popular websites and apps. Geo-Fences are used to target potential customers in a physical location, allowing you to trigger the right message, at the right time and place.

Geo-Fencing
Geo-Fencing

How it Works

Your ad will appear on popular mobile websites and apps such as news, sports and weather in the geographic area(s) you choose.

  • Geo-Fencing is a highly targeted, low CPC (cost-per-click), high ROI (return on investment) product that can provide 2x to 5x greater return than traditional marketing.
  • Geo-fencing click-thru rates are generally 2x higher than typical display ads.
  • Only 7% of businesses say they are using hyperlocal targeting to its full potential.
  • 80% of Long Islanders own a smartphone.
  • 51% of smartphone users have discovered a new company or product on their smartphone.
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